Darren Campbell’s Advice on Failure Is Spot On—But We’re Taking It to Protect Others
Real stories, hard facts, and what they don't tell you.
Darren Campbell’s Advice on Failure Is Spot On—But We’re Taking It to Protect Others
Darren Campbell says failure is key to success. We agree—and we’re embracing his advice to keep exposing the truth about FBA Brand Builder.

Darren Campbell recently shared a motivational post and video emphasizing the importance of embracing failure. His message? Failure is a stepping stone to success, and the only way to truly lose is to quit. It’s a solid perspective—one we wholeheartedly agree with.

So, we’re taking Darren’s advice and applying it to our mission: protecting people from misleading claims and questionable practices, no matter how many legal threats come our way.


Darren’s Basketball Analogy: A Lesson in Persistence

In his video, Darren uses a simple analogy: shooting hoops. Each time he misses, he picks up the ball and tries again. His takeaway? The only way to fail is to stop trying. He explains:

“Don’t be scared to fail because see if you go and do it and it doesn’t work out... you learned something from it, and now you’re closer to figuring out what works.”
- Darren Campbell

It’s a relatable example, and Darren expands on it with stories of his own struggles, failed products, and eventual triumphs in business. His point is clear: persistence is key.

We couldn’t agree more. So when faced with legal threats aimed at silencing us, we’re taking a page from Darren’s playbook. We’re not quitting, because our goal—to expose misleading claims and protect consumers—is too important to abandon.


Applying Darren’s Advice to His Own Actions

Darren’s words hit especially close to home when he says:

“The minute you stop running from failure is the moment you realize... it’s actually your failures that build the road to true success.”
- Darren Campbell

Ironically, this message resonates with our ongoing efforts to challenge the practices of his FBA Brand Builder program. Like Darren, we’re embracing every challenge, including his legal threats, as an opportunity to grow stronger and more determined.

But there’s an elephant in the room: if failure is truly necessary for success, why is Darren so eager to silence critics who are shining a light on the shortcomings of his program? Instead of confronting these issues head-on and addressing the grievances of former clients, Darren seems more focused on shutting down dissent.


The Real Stakes: Protecting Others

Darren’s video frames failure as an essential part of the journey, whether you’re learning to drive, launching a product, or building a business. He’s not wrong. But while failure can be a great teacher, it’s a different story when your mistakes come at the expense of others—especially when those others are clients who trusted you with their time, money, and dreams of success.

For those who invested in FBA Brand Builder, the costs of failure have been steep. From a £6,500 upfront fee to hidden expenses and questionable advice, many clients have ended up worse off than when they started. Darren’s post suggests he’s no stranger to failure, so why not own up to these missteps and make things right for the people who’ve suffered because of them?


Taking Darren’s Words to Heart

Darren’s advice to "keep going no matter what" has only reinforced our resolve. His claim that the only way to lose is to quit? We hear you, Darren. That’s why we’re not backing down.

Every legal threat, every attempt to intimidate us, is just another missed hoop in this game. We’ll pick up the ball, aim again, and keep exposing the truth. Because, like Darren said:

“The vision in my head is going to come to reality.”
- Darren Campbell

Our vision is simple: a world where aspiring entrepreneurs can make informed decisions without being misled by inflated promises or pressured into unethical practices. And we’ll keep working toward that, no matter how many hoops Darren tries to throw in our path.


Let’s Keep Going, Shall We?

It’s funny—Darren’s recent advice about persistence and failure is solid, but it’s hard not to chuckle when you remember his Michael Jordan-inspired motivational speech. If “authenticity” is key to brand-building, as he claims, maybe it’s time to start with crafting his own words instead of borrowing MJ’s playbook. After all, originality isn’t just for basketball—it’s for business, too.

So, Darren, thank you for the advice. You’re right—failure is part of the process. And we’ll keep learning, growing, and pushing forward to protect people from misleading claims.

Let’s f**king go 💪.

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